Srinagar, May 23 (KNS): The National Institute of Fashion Technology (NIFT) in Srinagar has launched a five-day capacity building workshop for about 40 female artisans from Jammu, Ladakh and Kashmir division. The workshop is organized in collaboration with the National Commission for Women in New Delhi.
The workshop was inaugurated by Union MoS, Ministry of Textiles Darshana V Jardosh via video conference.
The inaugural session was joined in person by the Chairperson of the National Commission for Women, New Delhi
Rekha Sharma, Director of Handicrafts and Looms, Kashmir Tariq Ahmad Zargar and Director NIFT Srinagar Dr.Javid Ahmad Wani.
Speaking on this occasion, the Minister congratulated the 40 craftswomen for having participated in this workshop.
“Jammu and Kashmir has a rich history of handicrafts practiced in all three regions and I hope this five-day capacity building workshop will enable these craftswomen to gain knowledge on designing, marketing, quality control and technology which, in turn, help them build independent craft businesses,” Jardosh said.
NCW President Rekha Sharma appreciated NIFT Srinagar’s efforts to tailor this capacity building workshop for women artisans.
“This workshop aims to improve the operational efficiency and competitiveness of these 40 women artisans and will help them understand design elements, market trends, branding and the use of social media for marketing,” she said.
The Director of Handicrafts and Looms, Kashmir Tariq, highlighted the need to hold such type of capacity building workshops at regular intervals to update artisans and weavers on changing market dynamics. .
He suggested a convergent approach between NIFT, CDI, IICT and the School of Design for the promotion and development of arts and crafts.
NIFT Director Javid Ahmad Wani earlier in his welcome address appreciated the role of NCW in empowering women. He thanked the NCW President for her keen interest and support in leading the program.
Dr. Javid deliberated on the issues faced by artisans and the interventions needed to develop the crafts sector.
“The role of institutions like NIFT Srinagar in building the capacity of stakeholders in the handicraft and loom sector, especially the artisan community, is critical,” Wani said.
The event ended with a vote of thanks to dignitaries and participants by co-director, NIFT Srinagar Sandeep Sachan. (KNS)